Brand History

Founded in 1993 on Rua 1.º de Dezembro, in the heart of downtown Lisbon, the store was born under the name Lisboeta, a space where traditional trade took shape through proximity and the pleasure of good service. It began as a stationery and tobacco shop, later a perfumery, until finding its definitive expression in fashion—and particularly in the universe of hats.

Thus emerged Chapéus Lisboetas, a brand that preserves the charm of old-fashioned service and combines it with the diversity of styles and attention to detail that characterize Lisbon.

Over the years, the store has become a reference for those seeking hats and accessories with quality at fair prices. Our clients—coming from Portugal, Japan, Brazil, France, and many other places—highlight the sympathy, simplicity, and authenticity of our service.

Today, we maintain the same original spirit: the passion for welcoming well, the care in choosing products, and the desire to offer something more than a hat—an experience with Lisbon soul.

Visit us in downtown Lisbon, on Rua 1.º de Dezembro, and soon also in our new online store, where we will carry the charm and Lisbon tradition to all parts of the world.

Mission

Founded in the heart of Lisbon, our mission is to preserve the charm and warmth of traditional Lisbon shops, offering hats and accessories that unite quality, elegance, and fair pricing. With sympathy, simplicity, and attention to detail, we welcome each client as part of our history—whether in downtown Lisbon or across the world.

More than selling hats, we want to share a piece of Lisbon’s soul: the balance between tradition and modernity, between artisanal gesture and the cosmopolitan spirit that make Lisbon a unique city.

Tagline: Lisbon tradition, timeless quality, universal sympathy.